Technical SEO is the foundation that determines whether search engines can properly crawl, index, and rank your content. You could have the best content in the world, but if Google can't find it, understand it, or serve it quickly — it won't rank. At Fillicore Technologies in Salem, we specialize in the technical infrastructure of search optimization that most agencies overlook.
For businesses in Salem and across Tamil Nadu competing for local search visibility, technical SEO is often the differentiator between page one and page five. We audit your site's architecture, fix crawl issues, implement structured data, optimize for mobile-first indexing, and ensure every technical element is aligned with Google's latest ranking signals.
01 — Core Elements
The foundational elements that determine how search engines interact with your website.
Implement JSON-LD structured data for rich snippets — FAQ schemas, product reviews, local business markup, breadcrumbs, and event schemas. Help Google understand your content and display enhanced search results that boost click-through rates by up to 30%.
Dynamic XML sitemaps that update automatically as you add content. Properly configured robots.txt that guides crawlers to your important pages while blocking duplicate content, admin areas, and low-value URLs from wasting your crawl budget.
Clean, descriptive URLs with proper canonical tags to prevent duplicate content issues. Implement hreflang for multi-language sites, set up 301 redirects for changed URLs, and create a logical site hierarchy that both users and search engines can navigate easily.
02 — Why Technical SEO
Technical SEO is the invisible infrastructure that makes all your other marketing efforts work.
Google now indexes the mobile version of your site first. We ensure your mobile experience is flawless — responsive design, touch-friendly navigation, optimized images, and fast loading on 3G/4G networks common across Tamil Nadu.
Large sites waste crawl budget on low-value pages. We optimize your crawl budget by fixing redirect chains, removing orphan pages, implementing pagination correctly, and ensuring Google spends its time crawling your most important content.
Page speed is a confirmed ranking factor. We optimize Core Web Vitals, implement lazy loading, configure CDN caching, and minimize render-blocking resources. Faster pages rank higher and convert better — especially for local Salem searches on mobile devices.
03 — Features
Every SEO project we deliver includes these essential capabilities.
Comprehensive 200+ point audit covering crawlability, indexation, site architecture, internal linking, duplicate content, and technical errors. Delivered with prioritized action items.
JSON-LD schema markup for your business type — local business, products, FAQs, reviews, events, and more. Validated with Google's Rich Results Test for guaranteed compatibility.
Google Search Console monitoring, rank tracking, crawl error alerts, and monthly technical SEO reports. We catch and fix issues before they impact your rankings.
04 — Our Process
From audit to rankings — a structured, transparent approach.
Comprehensive technical audit with Screaming Frog, Ahrefs, and manual review.
Rank issues by impact and effort — quick wins first, then structural fixes.
Fix technical issues, add schema markup, optimize site architecture.
Test with Google tools, verify indexation, and confirm rich results.
Ongoing rank tracking, crawl monitoring, and monthly reporting.
05 — FAQ
Technical SEO is the backend optimization that helps search engines crawl, index, and rank your website effectively. Unlike content SEO which focuses on keywords and copy, technical SEO addresses site architecture, page speed, mobile responsiveness, structured data, XML sitemaps, and crawl efficiency. It's the foundation that makes all your other SEO efforts work.
Technical SEO fixes can show results within 2-4 weeks for crawl and indexing improvements. Significant ranking improvements typically take 3-6 months as Google re-evaluates your site. Some quick wins like fixing broken links, adding schema markup, and improving page speed can show measurable improvements within the first month.
No ethical SEO company can guarantee specific rankings because Google's algorithm considers hundreds of factors and changes frequently. What we do guarantee is implementing proven technical SEO best practices that consistently improve rankings. Our clients in Salem and across Tamil Nadu have seen 40-200% increases in organic traffic through our systematic approach.
Phone
+91 00000 00000Location
Salem, Tamil Nadu · Working Globally