Design is not decoration — it's strategy made visible. Every pixel, every interaction, every user flow should serve a purpose: helping your users accomplish their goals while driving your business objectives. At Fillicore Technologies in Salem, our UI/UX design process is rooted in user research, validated through testing, and refined through iteration. We don't design based on trends or personal preferences — we design based on evidence.
For businesses in Salem and across Tamil Nadu, investing in professional UI/UX design before development begins saves an average of 50% in development costs by catching usability issues early, reducing scope creep, and ensuring the development team builds the right thing the first time.
01 — Services
From initial research to final handoff, we cover every phase of the design process.
Stakeholder interviews, user surveys, competitive analysis, and persona development. We understand who your users are, what they need, and what frustrates them before designing a single screen.
Low-fidelity wireframes that map every screen, user flow, and interaction. Site maps and information architecture that organize content logically, ensuring users find what they need in three clicks or fewer.
Pixel-perfect visual designs in Figma with your brand colors, typography, and imagery. Interactive prototypes with realistic transitions, micro-animations, and conditional logic that simulate the final product.
02 — Tools & Systems
Scalable design systems and inclusive design practices that serve every user.
We build comprehensive component libraries in Figma with auto-layout, variants, design tokens, and documentation. Your design system becomes a single source of truth that ensures consistency across every screen and speeds up future design work by 60%.
We design with WCAG guidelines in mind — proper color contrast ratios (4.5:1 minimum), keyboard navigation support, screen reader compatibility, focus indicators, and alternative text for all visual content. Inclusive design is not optional at Fillicore Technologies.
We validate every design decision through moderated usability testing with real users. Task completion rates, time-on-task metrics, System Usability Scale (SUS) scores, and qualitative feedback drive iterative improvements before development begins.
03 — Deliverables
Complete design deliverables organized for seamless developer handoff.
User personas, journey maps, competitive analysis reports, and research findings that inform every design decision and serve as a reference throughout development.
Organized Figma project with component library, design tokens, responsive variants, and interactive prototypes. Developers can inspect spacing, colors, and assets directly.
Detailed reports from usability testing sessions including task success rates, user feedback, heatmaps, and prioritized recommendations for design improvements.
04 — Our Process
A structured, research-driven approach from discovery to handoff.
User interviews, surveys, analytics review, and competitive analysis.
Personas, user flows, site maps, and information architecture.
Wireframes, visual design, component library, and design system.
Interactive prototypes, usability testing, and data-driven refinement.
Developer-ready Figma files, design tokens, and implementation support.
05 — FAQ
UX (User Experience) design focuses on the overall feel and flow of a product — how easy it is to use, how intuitive the navigation is, and whether users can accomplish their goals efficiently. UI (User Interface) design focuses on the visual elements — colors, typography, buttons, icons, and layout. Think of UX as the blueprint and UI as the interior design.
Yes. We create fully interactive prototypes in Figma with realistic transitions, micro-interactions, and conditional logic. Stakeholders can click through the entire user journey, test different paths, and provide feedback before development begins — saving significant time and cost.
Our standard design packages include 3 rounds of revisions per phase (wireframes, visual design, and prototyping). Each round incorporates stakeholder feedback and usability testing insights. Additional revision rounds can be arranged if needed.
Phone
+91 00000 00000Location
Salem, Tamil Nadu · Working Globally